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Having the right tool for the job will differentiate well from bad business performance, especially for small businesses. Even though in the modern era, to get into entrepreneurship, you still need to own and wear many hats. Hopefully, plenty of available business tools will make those hats more suitable.
The main idea is to find a tool that will fit the needs of your small business. Business marketing tools, accounting software, and everything in between can be helpful, depending on what industry you’re in. Therefore, keep reading to find out more and make your decision a bit easier.
Accounting Software
Accounting is not something that small business owners know much about. The tasks can be costly to outsource, and hiring a professional is not profitable for a small business. However, you can easily find accounting software that allows you to manage all your finances from a simple platform.
This allows you to run your business and stop wasting time on long accounting tasks. A good piece of software is Xero, cloud-based software that enables you to collaborate with your advisors. You can use it to manage invoices, bookkeeping, inventory management, and more from a single dashboard.
Crunch is an online accounting service that lets you manage expenses, invoices, and more. FreeAgent, Zoho Books, and FreshBooks are some of the software worth mentioning. However, it can be overwhelming to review all the options, so you might want to visit websites like Truely to review your options in-depth.
HR Software
Managing all your employees and hiring good people can be hectic. More so if you’re just starting or don’t have too many resources. This is where HR software will help you with all the repetitive tasks, including taxes and payroll.
One of these software is Workable. This platform allows users to manage those who apply for a job position easily. It provides a sales pipeline-styled workflow for scoring applicants, scheduling interviews, and sourcing candidates.
Gusto is another software in this field, especially if you spend a lot of time on payroll tasks and staff benefits. The application is designed especially for small business owners, and it can be integrated with different accounting platforms to assist with tax filings, check payments, and organizing deposits.
Marketing Software
Small business software is essential. The competition is fierce, and you can’t survive without good and quality marketing. You need to invest in the right software and use it properly to serve a purpose. These are usually able to promote your brand, generate leads, and increase the general awareness of the brand.
HubSpot is probably one of the most popular ones. It is a bit costly, but you won’t go wrong with it if you can manage to afford it. The software has flawless integration of CRM, sales, and marketing. In addition, it also helps with creating strategies and winning campaigns that are sure to convert your leads into regular subscribers.
Hootsuite is a social media management tool. It lets you manage all your social media accounts from a simple dashboard, but it also integrates with other applications. In addition, it provides professional analytics and reporting tools that you can use during your campaigns.
Sales Software
It is very easy to fail to convert leads if you don’t optimize your sales process. This will lead to potential revenue loss, which we want to avoid at all costs. A piece of sales software can be instrumental in these situations as it helps you optimize, manage, and track your sales, ensuring that you get the most out of your campaigns and projects.
Pipedrive is software with really admirable sales management features, especially for those who haven’t thought about this type of work in the past. The software is supported in 13 different languages and provides users with a spotless and understandable interface. In addition, thanks to an open API feature, you can easily use it simultaneously with other integrations and apps.
If you’re looking for something with highly competitive features but also a user-friendly interface, then Freshsales could be a good choice for you. The software can use the raw data to transform it into workable material, but it also comes with excellent CRM capabilities. In addition, thanks to the software’s open API, you can integrate it with other apps and customize it to suit your needs exactly.
Project Management Tools
Managing projects effectively with your needs will save you a ton of time, especially when starting. You need to make sure that no resources go to wastage, but you also want your employees to have an understandable working environment that allows them to work effectively. It helps you improve communication, collaborate easily on tasks, and keep track of progress.
Asana is probably the most popular software in this field. It is used by different businesses usually to assign, create, and manage tasks. Smooth project execution and the intuitive UI probably attract so many users. Additionally, users can see updates in real-time, so your employees can always see who is working on what at any moment.
A very similar but free browser-based software is Trello. It has a user-friendly interface and allows users to create columns with cards and assign the work as needed. It also provides real-time updates, you can color the columns differently for a better experience, and maybe most importantly – it is free. Therefore, Trello might be a great option to start with, try it out, and determine whether a project management tool is something your business needs at any given moment.
